Social media marketing is a process of choosing the right social media platform, strategizing about content, audience and budget and posting an advertisement to improve brand awareness or product sale of the business
Jobs in Social Media Marketing
Almost everyone is online and uses social media. What could be a better platform to market a product? There have been 245% improvement in jobs in this field since last year and it’s gradually increasing. Companies are looking for certified social media marketers.
Why do you need a certification in Social Media Marketing?
Since Social Media is a skill-based role, every recruiter looks for a certification followed by some practical interview rounds.
Duration of the course and fee structure
In this course, you learn through a 100% practical approach. This means that you will create Social Media Ads for a real website (not demo environments) and you can see those results live.
The duration of this course is up-to 1.5 months.
Our fee structure is least in the market and customized based on your learning needs and you can pay in instalments. Please give us a call back to know more.
Below are the key topics covered in course syllabus:
Introduction to social media
Evolution of social media
Need of social media
Facts and stats about social media
Walkthrough of different social media platforms
Customer engagement and content
Social media strategy and planning
Defining business goals and the right platform
Defining the target audience
Types of content to post or promote
Social Media Platforms and creating Live Ads (Practical session)
Facebook – introduction and advertising through Live Ads
Instagram – introduction and advertising through Live Ads
Twitter – introduction and advertising through Live Ads
YouTube – introduction and advertising through Live Ads
LinkedIn – introduction and advertising through Live Ads
Other platforms – introduction and advertising through Live Ads
Social media management tools
Why to use social media management tools
Tool introduction and live demo – Buffer
Tool introduction and live demo – HootSuite
Tool introduction and live demo – Social Studio
Social Media Analytics and Reporting
Key social media performance indicators
Social media analytics – live Demo
Looking to join, attend our FREE COUNSELLING CLASS and get a 20% off